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            "title": "Apex Trail Max Matte Black",
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            "helmet_family": "Trail Max",
            "head_shape": "Intermediate Oval",
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            "sku": "APX-TLM-BLK",
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            "description": "The Apex Trail Max is a benchmark Adventure / Dual Sport helmet crafted in Global Certified. Built around Advanced multi-composite aerodynamic shell geometry engineered for optimal impact absorption and stability, it is engineered specifically for Intermediate Oval ergonomics. Designed for aggressive forward tuck and sport-touring postures, delivering maximum high-speed aerodynamic stability and full-coverage chin protection. Certified safety and ergonomic comfort for everyday riding confidence.",
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            "finish_profile": "Apex Trail Max Sand (matte finish) u2014 Treated with a mirror-finish deep gloss clearcoat that repels road grime and simplifies bug cleanup.",
            "editorial_note": "Apex Trail Max in Apex Trail Max Sand. A true do-it-all adventure lid that excels on long highway stretches and dusty backcountry trails alike."
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