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        "sku": "APE-APEXPU",
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        "mpn": "APP-FH-24-BLK",
        "asin_us": "B09X7Z8Y3W",
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        {
            "id": "apex_pulse_pro_matte-black",
            "entity": "helmet",
            "title": "Apex Pulse Pro Matte Black",
            "type": "Full Face",
            "parent_id": "apex_pulse_pro",
            "helmet_family": "Pulse Pro",
            "head_shape": "Intermediate Oval",
            "color": "Matte Black",
            "color_family": "Black",
            "sku": "APX-PLP-BLK",
            "finish": "matte",
            "is_graphic": false,
            "availability": "instock",
            "description": "The Apex Pulse Pro is a benchmark Full Face helmet crafted in Global Certified. Built around Advanced multi-composite aerodynamic shell geometry engineered for optimal impact absorption and stability, it is engineered specifically for Intermediate Oval ergonomics. Designed for aggressive forward tuck and sport-touring postures, delivering maximum high-speed aerodynamic stability and full-coverage chin protection. Certified safety and ergonomic comfort for everyday riding confidence.",
            "product_details": {
                "description": "Full face with modern styling and ventilation."
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                "usd": 199.99,
                "eur": 183.99,
                "gbp": 157.99
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                "weight_g": 1570,
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            "introduction": "Positioned in Apex's Full Face lineup, the Pulse Pro brings Indian engineering to riders seeking balance between weight, cabin acoustics, and impact protection. Designed for an Intermediate Oval fitment, it connects daily usability with certified DOT, ECE 22.05 track safety.",
            "story": "The Apex Pulse Pro represents Apex's dedicated protective engineering, incorporating aerodynamic shell sculpting and multi-density EPS impact damping. Its High-Yield Impact-Resistant Polycarbonate / Lexan shell dampens high-speed wind resonance while multi-density EPS channels absorb kinetic energy across direct and oblique impact vectors.nnOn the road, intake ports channel air across the scalp, keeping cabin noise around ~86 dB at 100 km/h. For riders seeking a High-Yield Impact-Resistant Polycarbonate / Lexan Full Face helmet tailored to an Intermediate Oval head shape, the Apex Pulse Pro delivers verified safety and long-distance rider comfort.",
            "finish_profile": "Apex Pulse Pro Matte Black (matte finish) u2014 Treated with a mirror-finish deep gloss clearcoat that repels road grime and simplifies bug cleanup.",
            "editorial_note": "Apex Pulse Pro in Apex Pulse Pro Matte Black. The sweet spot for everyday canyon carving and daily commuting, pairing lightweight balance with responsive road manners.",
            "fitment_notes": "Optimized for Intermediate Oval head shapes with temple pressure-relief grooves for eyewear. 3D contoured cheek pads experience a 12-15 riding hour break-in period, relaxing by ~15% for facial fitment."
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            "finish": "gloss",
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            "availability": "instock",
            "description": "The Apex Pulse Pro is a benchmark Full Face helmet crafted in Global Certified. Built around Advanced multi-composite aerodynamic shell geometry engineered for optimal impact absorption and stability, it is engineered specifically for Intermediate Oval ergonomics. Designed for aggressive forward tuck and sport-touring postures, delivering maximum high-speed aerodynamic stability and full-coverage chin protection. Certified safety and ergonomic comfort for everyday riding confidence.",
            "product_details": {
                "description": "Full face with modern styling and ventilation."
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                "usd": 199.99,
                "eur": 183.99,
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                "material": "Polycarbonate",
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            "helmet_types": [
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            "introduction": "Positioned in Apex's Full Face lineup, the Pulse Pro brings Indian engineering to riders seeking balance between weight, cabin acoustics, and impact protection. Designed for an Intermediate Oval fitment, it connects daily usability with certified DOT, ECE 22.05 track safety.",
            "story": "The Apex Pulse Pro represents Apex's dedicated protective engineering, incorporating aerodynamic shell sculpting and multi-density EPS impact damping. Its High-Yield Impact-Resistant Polycarbonate / Lexan shell dampens high-speed wind resonance while multi-density EPS channels absorb kinetic energy across direct and oblique impact vectors.nnOn the road, intake ports channel air across the scalp, keeping cabin noise around ~86 dB at 100 km/h. For riders seeking a High-Yield Impact-Resistant Polycarbonate / Lexan Full Face helmet tailored to an Intermediate Oval head shape, the Apex Pulse Pro delivers verified safety and long-distance rider comfort.",
            "finish_profile": "Apex Pulse Pro Red (gloss finish) u2014 Treated with a mirror-finish deep gloss clearcoat that repels road grime and simplifies bug cleanup.",
            "editorial_note": "Apex Pulse Pro in Apex Pulse Pro Red. The sweet spot for everyday canyon carving and daily commuting, pairing lightweight balance with responsive road manners.",
            "fitment_notes": "Optimized for Intermediate Oval head shapes with temple pressure-relief grooves for eyewear. 3D contoured cheek pads experience a 12-15 riding hour break-in period, relaxing by ~15% for facial fitment."
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